How it works

Set up in minutes. See results in 24 hours.

UglyEgg is self-serve. Add your brand, let AI do the heavy lifting, and watch where you stand across every major LLM.

Self-serve setup

Four steps, thirty seconds

No demos, no sales calls. Sign up and you're tracking the same day.

1

Add your brand

Sign up and enter your brand. That's the only thing we need from you to start.

Takes seconds
2

AI finds your competitors

We auto-generate the competitors most relevant to your brand. Keep them, swap them, or add your own.

Fully customizable
3

AI builds your queries

We generate the real questions buyers ask AI about your category, ready to track. Edit or add to them anytime.

Fully customizable
4

Get your report

We scan every LLM and deliver your visibility, citations, and sentiment. Your first report lands within 24 hours.

Within 24 hrs
Add brandAI sets up competitors & queriesFirst report in 24 hours

You're in control

AI sets it up. You fine-tune it.

Everything we generate is a starting point. Adjust all three to match exactly what you care about.

Custom Queries

Track the exact prompts your buyers ask. Add, edit, or remove any query on any plan.

Choose your LLMs

Pick which AI platforms to track, from Gemini and Perplexity to Grok, Claude, and OpenAI.

Pick your Competitors

Benchmark against exactly the brands you choose. No presets you can't change.

Custom queries are included on every plan. Custom LLMs and competitors unlock on Standard and above.

Getting started

Try it free, or jump right in

Start on Beginner with a free trial, or pick a paid plan and unlock full customization.

7-day free trial

Beginner

The easiest way to try UglyEgg. No commitment, no card.

  • 7-day free trial
  • No credit card required
  • Custom queries included
  • Fixed LLMs & competitors
Standard · Plus · Team

Paid plans

More queries, more platforms, and full control over your setup.

  • Everything in Beginner
  • Custom LLMs you choose
  • Custom competitors you pick
  • More queries & seats as you scale
Credit card required. Cancel anytime.

Enterprise

Need a white-glove setup?

For agencies, multi-brand operators, and large teams, we offer a guided onboarding with a dedicated specialist who builds your setup with you and helps you act on the data.

Talk to our team →
1
Meet your specialistWe build your brands, competitors, and queries together.
2
Custom integrationsCustom LLM coverage, unlimited brands, and tailored scan cadence.
3
Ongoing partnershipA dedicated specialist helps you turn insights into action.

Quick questions

Good to know

Do I need a credit card to start?

Not for the Beginner trial. It's free for 7 days with no card required. Standard, Plus, and Team plans require a card to activate.

How fast will I see results?

Setup takes about 30 seconds. Your first full report, with visibility, citations, and sentiment, lands within 24 hours.

Can I customize what gets tracked?

Yes. Custom queries are included on every plan. Choosing your own LLMs and competitors unlocks on Standard and above.

What's different about Enterprise?

Enterprise adds a guided, specialist-led onboarding, custom integrations, unlimited brands, and an ongoing partnership, instead of the self-serve flow.

Ready to see where you stand?

Start free on Beginner. Your first report lands within 24 hours.